During this Ripple, everyone dove into how consumer startups can shape a healthier planet and society. Folks looked at why these companies matter, with big names like Apple and Vinted in the spotlight for changing whole industries.

Key takeaways stood out:

- The best brands nail it by making top products and keeping prices sensible.

- Loyal fans and smart storytelling help brands grow.

- Circular ideas, like the secondhand market or renting instead of owning, are picking up steam.

- Overconsumption and fast fashion are still tough to crack, even with new tech around.

- Going green from day one makes both customers and investors happy.

- Some areas, like making food without palm oil or cleaning up packaging, still need a true winner.

- Policy, business, and consumers all have roles when it comes to real, lasting change.

Overall, the Ripple showed that big impact comes from clever teamwork, simple solutions, and putting people first.